10cc - Deceptive Bends - 1977
The back cover of Deceptive Bends also started as a four part shoot, which consisted of the two band members, the diver and the sky. These elements were stripped together by Hipgnosis in a sort of 'job is done'-theme.
Deceptive Bends is a beautiful example of Hipgnosis' approach to album design: strongly photography-oriented and pioneering the use of many innovative visual and packaging techniques. In particular, Thorgerson & Powell's surreal, elaborately manipulated photos (utilizing darkroom tricks, multiple exposures, airbrush retouching and mechanical cut-and-paste techniques) were a film-based forerunner of what
we now call 'photoshopping'.
The back cover of Deceptive Bends also started as a four part shoot, which consisted of the two band members, the diver and the sky. These elements were stripped together by Hipgnosis in a sort of 'job is done'-theme.
Deceptive Bends is a beautiful example of Hipgnosis' approach to album design: strongly photography-oriented and pioneering the use of many innovative visual and packaging techniques. In particular, Thorgerson & Powell's surreal, elaborately manipulated photos (utilizing darkroom tricks, multiple exposures, airbrush retouching and mechanical cut-and-paste techniques) were a film-based forerunner of what
we now call 'photoshopping'.